Cloud Technique

Type of record:
  • Micro method
  • Feedback method
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Ideal innovation phases for this method:
  1. Innovation Phase
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5
  7. 6
  8. 7
  9. 8
  10. 9
  11. 10


Cloud Technique helps to convey results and information in a structured and clear way. It thus forms a solid basis for every meeting in the evaluation and implementation phase. The cloud technique is a presentation using pen and paper, which should be preferred more often than occasionally to the usual PowerPoint presentation.

The clouds can also be used very well as wall pictures, which are always visible even without notebook and beamer and accompany the meeting meaningfully.

The Cloud Technique is very well suited for the evaluation and realization phase and evaluation of tasks of light to medium complexity.

Experience has shown that the intended associative background to the cloud is immediately present in all participants and is usually expressed spontaneously by them. But the moderator can also provoke these associations consciously and according to the task at hand.
- "Today we want to get to cloud seven."
-"Now dark clouds are coming up for us."
-"It's pretty cloudy."
-"These are real storm clouds. Soon there will be thunder."
-"When will these clouds finally leave?"
-"We're the cloud sliders?"
- • ...
If, for example, it is a very detailed evaluation or a series of meetings, the participants could decide at the end of a sequence, again by questioning or scoring, in which priority (i.e. with which clouds) the work is to be continued. And of course, new clouds can always be created during the meetings.
  • Effective for all innovation types
  • Effective for incremental innovations and improvements
  • Effective for low complex challenges
  • Effective for medium complex challenges
  • Effective for radical innovations
  • P7 Idea selection (voting - evaluation - filtering - deciding)
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