Type of record:
  • Micro method
  • Activation method
  • Creativity technique
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Ideal innovation phases for this method:
  1. Innovation Phase
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5
  7. 6
  8. 7
  9. 8
  10. 9
  11. 10


The method functions according to the principle of the slowly and in community work developing buckling monster:
Take a piece of paper. The first one draws a monster head at the upper end, without the game partner being able to see it. The hand is then folded so that the head is covered and the hand is passed on to the other player. The player draws a monster upper body under the fold, also bends the area away and returns the hand to the other player, who in turn draws the monster legs and so on. At the end the sheet is unfolded. Every time a funny and mostly unexpected result comes to light.

The aim of the method is to use the different perspectives of the participants on one and the same problem and to create a multi-layered solution that inspires further ideas.
  • Effective for all innovation types
  • Effective for incremental innovations and improvements
  • Effective for low complex challenges
  • Effective for medium complex challenges
  • Effective for radical innovations
  • P5 Idea Finding (ideation - idea generation - creative phase - incubation)
  • P6 Idea enrichment (idea combination - idea integration)
  • P8 Early Prototyping (testing the idea directly on the user)
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