Type of record:
  • Opening technique
  • Activation method
Handout PDF-Export Add experience
Ideal innovation phases for this method:
  1. Innovation Phase
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5
  7. 6
  8. 7
  9. 8
  10. 9
  11. 10


Bing! comes from improvisational theatre and is a fantastic way to get participants of a creative workshop in the right mood for idea finding or idea evaluation. The group is loosened, the mindset becomes more open and the inner censor is pushed back.

Within the framework of a story to be told, the participants are forced by a sound (bell, cutlery on glass, SoundApp, bell, etc.) to spontaneously change the last word of their story.

In essence, it is about letting go of old ideas quickly and creating new ideas just as quickly. The more often a "Bing!" the better the funnier. The participants become more and more courageous and uninhibited.

The entire FLIP team would like to thank method submitter Kai Krah for submitting "Bing! :-) If you would like to share this method with Kai Krah, please use this link to the FLIP Community.

Flip is a project of the Verrocchio Institute Düsseldorf.
  • Effective for all innovation types
  • P5 Idea Finding (ideation - idea generation - creative phase - incubation)
  • P6 Idea enrichment (idea combination - idea integration)
Register now for free