Innovation Coaching

Type of record:
  • Strategy method
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Ideal innovation phases for this method:
  1. Innovation Phase
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5
  7. 6
  8. 7
  9. 8
  10. 9
  11. 10


The aim of innovation coaching is to improve the problem-solving and innovation skills of these employees by providing solution- and goal-oriented support to employees through a coach who specialises in innovation.

The innovation coach accompanies the employee or the team in the professional context during the innovation process and tries to improve the innovation ability and the inventiveness of the employee taking into account his given resources.

For this purpose, employees are advised through direct feedback in the situation, without the coach actively intervening in the situation. In order to use coaching, you need knowledge about the current problem-solving behaviour and the innovative ability of your employees as well as a trained coach.

The advantage of this method over other knowledge transfer methods is that the trained employees generally improve their ability to innovate and also further develop their mindset towards innovation.

For some years now, training courses for innovation coaches have also been offered in Germany, so that there is currently also an available market for innovation coaches that companies can easily access.
  • Effective for all innovation types
  • Effective for disruptive innovations
  • Effective for highly complex challenges
  • Effective for incremental innovations and improvements
  • Effective for low complex challenges
  • Effective for medium complex challenges
  • Effective for radical innovations
  • P1 Understanding (identify innovation fields - problem solving)
  • P2 Analysis (problems - challenges - environment - people - products)
  • P3 Observe (people - environment - product use)
  • P4 Synthesize (create leading questions - take a stand)
  • P5 Idea Finding (ideation - idea generation - creative phase - incubation)
  • P6 Idea enrichment (idea combination - idea integration)
  • P7 Idea selection (voting - evaluation - filtering - deciding)
  • P8 Early Prototyping (testing the idea directly on the user)
  • P9 Fighting for ideas (building commitments - generate fundings)
  • P10 Implement (implementation - execution of ideas)
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